I have allot of experience in MMOs. I've played allot of the popular MMOs nowadays...nearly all of them.
Aion kept my interest, unlike other popular games, because(not in any order) -
1. The Grahpics.
2. The combat is fast-paced and fun.
3. Cutscenes/Fights make it really fun to play.
4. You have allot to look forward to in higher levels.
5. It's different in my opinion.
6. Interesting/Beautiful areas/characters.
7. The armours -Good God!-
8. The constumization.
9. The cool look of it.
10. The very interesting/good story.
11. All in all a very sound/smooth/generally good feel to it.
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