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  1. #1
    Bongo Crazy Kong Reputation: 10

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    Default Virtual Goods market growing

    http://venturebeat.com/2012/02/29/st...virtual-goods/

    Consumer spending on virtual goods has doubled since 2009, according to a survey by Visa’s PlaySpan digital monetization division. And the total U.S. market value for virtual goods grew 28 percent to $2.3 billion in 2011.

    PlaySpan and the survey firm Frank N. Magid Associates surveyed 600 people and found that gamers spend an average of $64 on virtual goods during the course of a year. That’s the equivalent of one marquee console game.

    One in four consumers bought a virtual good in 2011, up 100 percent from 2009. Among U.S. gamers, 35 percent have purchased a virtual good, up 50 percent over 2010. U.S. male gamers were twice as likely as female gamers to buy virtual items such as better weapons or decorations in a game.
    How many of you have actually purchased a virtual item and do so on a regular basis? I know I've purchased a virtual item but only when something catches my eye (usually for decoration/looks).

  2. #2
    in the sky with diamonds Reputation: 1151
    Oisterman's Avatar
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    I have, and still do.

  3. #3
    Sandman's Slave Reputation: 120
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    i have and do but generally don't like too, when it comes to mmos i think that everything should be earned through playing the game even if its just cosmetics, which is exactly why i dislike and avoid the f2p business model.

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