This came up in another forums discussion and i think swtor and Rift are both p2p.

1) Wasn't Star Wars The Old Republic a much anticipated mmo title? What happened to it? Why did it disappoint and where is it now....?

2) Someone said many WoW players went to Rift online. Why do you think this happened...?
Because I played a bit of Rift and didn't see anything special in it, especially when compared to the deep magic of WoW?